The Business of Yoga (part 4) is all about the importance of networking. As I explained to the Flow Yoga Center yoga teacher trainees yesterday in Washington, DC, word-of-mouth continues to be an essential key to locking in private and corporate yoga clients since starting abellaYoga nearly eight years ago. Face-to-face connections in today’s social media/texting world seem to often get pushed to the side. It’s far easier to hide behind a computer screen and promote yourself vs. physically … [Read more...]
Anywhere, Anytime
A few nights ago I had the pleasure of teaching yoga outside to a local Mom's group. For a summer evening, the weather was perfect! The sky was clear and it was much cooler than the usual Washington, DC hot, humid nights we've been accustomed to lately. The location for the yoga class was amazing - Fort Hunt Park in Alexandria, VA which is a historic spot about 10 miles from DC. There were 9 of us enjoying the lush green space and open sky. For me it was a nice reminder the beauty of yoga … [Read more...]
The Business of Yoga (part 3)
Part of the fun of being a small business owner is every single day is different. And as much as I am in control of my own schedule, sometimes I'm just not. Running a business forces you to learn how to literally "go with the flow." For instance, this morning I had a private yoga client cancel which opened up time for me to blog. After this, I'll head into Washington, DC (in the pouring rain) and teach a corporate yoga class. I love what I do. I also love that on Fridays my day is done by … [Read more...]
The Buiness of Yoga (part 2)
Let me state upfront: This is all about YOU. My intention in sharing this "business of yoga" jazz is to simply offer you what's worked for me. Period. It is not to say what I'm doing will work for you, or is even right for you. In many ways I consider how I'm sharing these yoga biz tips to be similar to how I teach yoga to my private yoga students and corporate yoga clients...I'm just offering guidance through the process/class of yoga postures. It's up to you to dig deep and listen to … [Read more...]
Santosha – Discovered in a Bad Yoga Class
"By contentment, supreme joy is gained." sutra 2.42 "Niyama consists of purity, contentment, accepting but not causing pain, study, and self-surrender. sutra 2.32 Santosha is Sanskrit for contentment. The word contentment/santosha is first mentioned in The Yoga Sutras among the list of five niyamas (sutra 2.32). Side note: My take on the niyamas is they guide our internal compass. They're ethical principles (or observances) that strengthen our character and guide us to live life in the … [Read more...]
Are You a REAL Yoga Teacher?
As part of the 2012 Arts Festival Day at an elementary school in Alexandria, VA, my yoga teacher-friend Brittanie DeChino and I volunteered to do a few yoga demonstrations to third, fourth and fifth-graders. We taught them sound breathing (a breathing technique we learned from our teacher Sri Dharma Mittra), sun salutations, balancing poses, partner yoga and a few other fun things. It was a nice change from my daily office yoga gigs. At the end of each 20-minute presentation, we opened it up … [Read more...]
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